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Project type

Graphic Design

Date

2023

Location

Seoul, South Korea

This project is showcasing the rebrand of Mostin human resource consulting firm, an outsourcing firm in South Korea. Through this project, I had the privilege of working on the logo rebrand and the overall branding of the company's identity.

The goal of the rebrand was to modernize and elevate the company's visual presence while maintaining its established reputation as a trusted HR outsourcing partner. I carefully analyzed the company's values, target audience, and industry trends to develop a fresh and impactful brand identity.

Beyond the logo, I extended the rebrand to the overall company identity, ensuring that every touchpoint reflects the new visual direction. From business cards to letterheads and building identity, I implemented a cohesive and engaging brand aesthetic that resonates with Mostin's clients and stakeholders.

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